News and Updates
How the Google Maps API Pricing Increase Will Affect Your Store Locator App
The Google Maps API, for 13 years, has been used extensively for store locator software. It has also been used for location mapping for websites of all sizes. The initial reveal of the API was [...]
How To Choose The Best Store Locator Software And Double Your Sales
On any given day, your restaurant is packed to the gills. The locals rave about your food, and you've been mentioned on the local news. You've catered weddings, bar mitzvahs, and graduation parties. Customers from [...]
Retailer Commitment
MetaLocator drives highly qualified traffic directly to retailer Web sites. To do this, we require structured data from the retailer, and that may involve crawling a product directory, or obtaining data from a retailer provided [...]
10 Global Store Finder Software best practices
Consider the following recommendations when building a store locator or product finder for multiple international audiences. These concepts were assembled over the course of building thousands of global locators for companies including HP, Toshiba and [...]
Analytics best practices for store locator software
Store locators have a unique set of important events and need special attention when tracking user behavior. Of course, we need to understand number of unique visits, visit duration and bounce rate. Those types of [...]
Publishing promotions to locations
Publishing promotions and events to your store locator and location landing pages should be a regular occurrence. Events, coupons and promotions embedded in your local marketing message can represent the tipping point that causes a searcher to choose [...]
Building a service area map search
When your business provides services in a certain geographic area, or areas, providing the customer a clear method of locating your services can be challenging. With MetaLocator you can provide a simple search interface that [...]
Tracking first business visits with email marketing automation
We use email marketing automation extensively here at MetaLocator during our on-boarding process. Recently, a colleague asked me about using email marketing automation for his group fitness business. In my colleague's gym, they offer a free first [...]
Top 5 most important MetaLocator Interface settings to know
Building a MetaLocator interface can be a daunting task given the sheer number of features available. This article highlights the most common configuration tasks and their relevant Interface Settings. Changing the search options: Under Form Settings > [...]
5 tips for building a great store locator with MetaLocator
When creating a new account with MetaLocator, the options can be overwhelming. Here are a few tips to make your store locator easy to use and visually appealing. Select a Style Template. When going [...]
Managing location data with a location CMS
Managing content online is often dominated by content management systems that are great at managing text-based articles, youtube videos, photos, PDFs and the like. These CMS platforms are not as helpful when managing lists of [...]
Building ideal location landing pages
This article has the audacious goal of itemizing the essential features of the ideal location landing page. Posts on this subject often discuss top-10 must-haves or essential aspects of location pages. This post explores the idea of what [...]
7 best practices for setting up a store locator
In this article, we'll explore a handful of best practices for how to best configure your store locator's initial presentation. These recommendations apply for most types of retail store finder applications. Many store locators are designed [...]
SEO Location Landing Pages now in WordPress
MetaLocator allows for the automatic creation and publishing of SEO-optimized location landing pages for each of your locations directly in Wordpress or via FTP. This integration allows you to maintain tight integration between your existing [...]
MetaLocator is Hiring
No outsourcing firms will be considered MetaLocator is looking to expand its support team with a part-time position starting at 20 hours per week. The right candidate with bring a blend of basic technical [...]
MetaLocator Map Marker Maker
MetaLocator strives to be totally automated, especially for non-technical users. Sometimes the small barriers make all the difference, and in light of that observation, we've created a simple tool that helps our customers create map [...]
7 essential analytics for store locators
Users of locators have inherently high purchase intent. These users are commonly moments away from calling or visiting a business, and actions within a store locator are therefore essential to understand. MetaLocator provides myriad insights regarding user actions [...]
10 essential features for store locators
At MetaLocator, we build store locators day in and day out. Each customer interaction has taught us something unique about how people use locator software. This article highlights what we've uncovered as best practices when [...]
Free Branch Locator for Banks and Credit Unions with 10 or fewer locations
MetaLocator is offering it's full locator software package at no cost for banks and credit unions with 10 or fewer locations. The program requirements are as follows: Location addresses are automatically imported directly from NCUA and/or FDIC call [...]
Create a searchable map from your Salesforce Data
In this article, we will show you how to quickly create a searchable interactive map from your SalesForce data. The map can then be deployed to your public Website, or kept as an internal search [...]